Showing posts with the label My Life Brand

My Life Brand... and a Fable

My Life Brand _______________ “We all have personal brands and most of us have already left a digital footprint, whether we like it or not. Proper social media use highlights your strengths that may not shine through in an interview or application and gives the world a broader view of who you are. Use it wisely.” – Amy Jo Martin, American author, speaker, entrepreneur, and founder and CEO of Digital Royalty. Now I get it!!! The Memo, that is... For almost a year, “But I Never Got the Memo” was the subtitle of this blog... It was time to change it to reflect the brand aware and branded me. Whether or not an ordinary life like mine is worthy of branding is debatable. After all, I haven’t cured cancer, created the most-awesome-must-have tech product, or starred in a blockbuster movie. I have written and published some books and have been awarded a Fulbright Award – not too shabby for an ordinary life – but mine is not a famous life or brand. I hope that, as a te

Life is a Brand -- My Life Brand

I grew up in an era where “brands” belonged to large corporations like Johnson & Johnson, Ford, and IBM, not ordinary folk like me. It never occurred to me that my personal blog might need branding, but, apparently, I’m supposed to be promoting and branding my life, and, perhaps, make a little green with it – Seriously. The whole thing makes me a bit queasy: who wants to be associated with branded-to-the-hilt Paris Hilton and anything Kardashian? With a few exceptions, my life has been rather mundane, my day-to-day activities a snore to outsiders and maybe even to family. Do you really want to read about my ailments, gripes, and gossip about people you don’t know? A blow by blow narrative of my trip to Disney World? Photos of people you don’t know? (I thought not.) I use Facebook for that. Still, I have been wanting to get away from such an intensive focus on food/dieting and start focusing on...well, I dunno. I’m not young, I’m not drop dead gorgeous, and I can

Memoir Madness: Driven to Involuntary Commitment